ADCELLERANT

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I collaborated in developing a proactive content strategy to maximise the value delivered to internal and external stakeholders. This strategy involved creating high-impact marketing collateral, ensuring consistent messaging, and enhancing engagement with partners and clients. By driving this initiative, I contributed to a more dynamic and effective communication approach that supported our growth objectives. 

I played a key role in enhancing team processes and cross-functional efficiency by championing the adoption of technology tools, such as monday.com for work management and Confluence for a company wiki. By implementing automation and streamlined workflows, I ensured high project quality and timely completion. This initiative improved team productivity and facilitated better project tracking and collaboration across departments. It enabled me to complete around 60 requests in one of the last months I worked at AdCellerant.

As an active member of the AdCellerant Gives program, I helped plan and engage the wider company in activities for community service, environmental sustainability, and charitable contributions. My involvement helped foster a sense of purpose and community within the company, reinforcing their commitment to social responsibility and environmental stewardship. In February 2024, AdCellerant attained B-Corp certification. 

I was also a key driver in shaping workplace culture and brand advocacy among employees. My positive energy contributed to team dynamics and fostered stronger connections with remote employees hired during or after the COVID-19 pandemic.